Sonoma County Winery Photographer

Dawn Heumann is a Sonoma County winery photographer based in Sebastopol, in the heart of wine country. She photographs wineries, vineyards, tasting rooms, and wine brands across Sonoma County's AVAs, including Russian River Valley, Dry Creek Valley, Alexander Valley, Sonoma Valley, and the Sonoma Coast, from estate portraits at first light to harvest, crush, and the people who carry a vintage from vine to bottle.

She was born and raised in Sonoma County, and over nearly two decades she has photographed hundreds of wineries across Sonoma, Napa, and beyond. Her wine clients include Duckhorn Vineyards, Silver Oak, Rodney Strong Vineyards, Roederer Estate, Trinchero Family Estates, Constellation Brands, Treasury Wine Estates, and Wagner Family Wines, alongside national campaign work for Amazon, Kellogg's, and Walmart. That mix matters: your winery gets imagery built to a national campaign standard, made by someone who knows what crush actually looks like at 5 a.m.

Most projects start with a conversation about what you need the images to do: a new release, a refreshed website, a tasting room story, a full seasonal library. From there Dawn shapes a shot list, plans the day around the light, and runs a calm, well-organized set that fits into a working winery without getting in its way. Reach out to start the conversation.

Rodney Strong Vineyards portfolio of bottles under olive branches and afternoon shadows Chateau St Jean brut rose sparkling wine with flutes, mandarins, and ivy Woman pouring Panthera Russian River Valley chardonnay among stainless tanks in the winery Three people tasting young red wine straight from the tank in a winery Couple tasting red wine between vineyard rows at sunset Winemaker filling a glass of red from the barrel with a wine thief in the barrel room Two women receiving a Rodney Strong Vineyards gift bag at the tasting room counter Bottle of Martinelli Jackass Hill held beside a glass of red at an outdoor lunch Hands clinking ribbed coupes of white wine against a bright sky Overhead scopa card game with wine glasses, corks, and afternoon shadows on marble

Frequently Asked Questions

What does a Sonoma County winery photo shoot include?

A typical winery shoot covers estate and vineyard imagery, tasting room and hospitality scenes, bottle and product photography, and portraits of the winemaking team. Dawn plans each shoot around the light and the winery's working schedule, and many clients build a full seasonal image library across two or three visits. Stills and motion can be captured in the same production.

Which Sonoma County wine regions does Dawn photograph in?

Dawn Heumann photographs throughout Sonoma County, including the Russian River Valley, Dry Creek Valley, Alexander Valley, Sonoma Valley, and Sonoma Coast AVAs. She is based in Sebastopol and also works regularly in Napa Valley and Anderson Valley. More on her Napa Valley winery photography here.

When is the best time of year to photograph a winery in Sonoma County?

Every season has something to offer: mustard bloom in late winter, bud break in spring, veraison in midsummer, and harvest from August through October. Harvest is the most requested window and books earliest, so wineries planning crush imagery should reach out in spring. Dawn helps clients map their imagery needs to the growing season so nothing gets missed.

How do I hire Dawn Heumann for a winery shoot?

Reach out through the contact page or email contact@dawnheumann.com with a note about your winery, what you need the images to do, and your timeline. Dawn responds personally and will put together a clear, itemized estimate after a short conversation about goals.

Planning a Winery Shoot?

Tell Dawn about your property, your timeline, and where the images need to live. See more of her wine and vineyard photography.

More Wine Country Regions

Dawn works throughout Northern California wine country. More about her work in each region: